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Social Media

Example:

Mattress Discount House
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Dave

Dave's marketing is challenging. He sells discounted mattresses with no fancy storefront set up, but he played it smart and went with a comedic direction.


The Mattress Discount House's Message

 Everyone should leave with an affordable mattress of their choice, no matter how high it's stacked.

How We Executed It

 We decided to poke fun at the kitsch of local commercials, so we shot 3 skits in a more amateurish format with exaggerated characters. Our goal was to encourage the viewer to not take it too seriously, as some hard sell call to action mattress commercials tend to mimic deceitful car sale techniques.

We also included reels and clips of multiple lengths and tones along with a demonstration of one of their newest products. Dave worked with his SEO manager to come up with a rough idea of what they needed and we converted it to a custom package.




 

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